Rethinking Miami Condo Shopping, Why Smart Decisions Don’t Look Like Decisions at All
https://miamiwire.com/iryna-velychko-rethinking-miami-condo-shopping-why-smart-decisions-dont-look-like-decisions-at-all/
Iryna Velychko
21 apr 20261 min read
Keep reading
Related Stories
Real Estate
The 30% Name Premium: What You’re Actually Paying For in a Branded Residence
A luxury condo can have the same ocean view, the same square footage, and the same neighborhood as another building nearby. So why would someone pay 30% more for one address/?Because in branded residences, the product is not only the apartment. It is the promise behind it.For buyers exploring luxury condos in Miami, this is becoming a bigger question every year. The city has seen a growing number of branded developments, from hotel-connected residences to fully independent luxury towers. But does a famous name actually create long-term value, or are buyers simply paying for a logo?The answer is more complicated.How...
23 lug 20265 min read
Real Estate
Bridging Europe and Miami: A New Approach to International Real Estate
An editorial feature on a transatlantic partnership rethinking how European buyers find a home in Miami.Last updated: June 24, 2026The European buyer arriving in Miami today is not the European buyer of ten years ago. They are younger, more digitally fluent, often relocating with a family or a business — and almost always doing the early work of the search from another continent, in another time zone, in another language. What they don't need is more information. Miami is drowning in information. What they need is the right information, explained by people who understand both sides of the journey.That conviction...
1 lug 20265 min read
Real Estate
Edgewater Is Doing What Brickell Did Ten Years Ago
Fifteen years ago, almost nobody in serious Miami real estate conversations brought up Edgewater. It was just a quiet stretch of Biscayne Bay sitting between Downtown and Midtown, waiting for its turn.Today, it is operating on two seemingly opposite frequencies. On one hand, condos here are selling faster than anywhere else in Miami’s urban core. On the other, 40% to 50% of active listings have cut their prices.To anyone watching from the outside, that sounds like a contradiction. To anyone who watched Brickell mature a decade ago, it looks remarkably familiar. This is not a neighborhood falling apart—it is a...
23 lug 20264 min read